The Media Programme – Radio 1

The media programme, also known as The media show spoke about how Radio 1’s breakfast show has reported its lowest listening figures for 10 years, following Chris Moyles’ replacement by Nick Grimshaw. They also discussed how the new College of Policing has published guidelines on how the police should deal with journalists, and also why yahoo bought social networking site, tumblr. 

The main focus point was Radio 1 and its viewing figures. It has been recorded that the Radio 1 breakfast show has lost over a million listeners within the last year, whereas Radio 2’s viewing figures are getting higher and higher. Some will question, why is this?

Radio 1 controller Ben Cooper joined the show to speak about why he thought this was happening and why it has happened. Recently, the radio 1 breakfast show got rid of their presenter Chris Moyles and introduced Nick Grimshaw. Ben Cooper went on to say how every 10 years they change presenters, because the radio show needs to be ‘revamped’ and needs a change now and then. 

Secondly, Ben cooper has said that the audience that grew up with Chris Moyles needs to be let go, as they no longer will find the radio 1 breakfast show entertaining, as it is aimed at a younger audience, and they won’t exactly enjoy the change. Personally, I listen to radio 1’s breakfast show sometimes, and I do like Nick Grimshaw as a presenter. This is because he is a younger presenter and is funny and really understands what the young/teen audience wants.

Thirdly, it has shown that many young people don’t tend to listen to the radio anymore, and that’s the audience the radio breakfast show is targeted at. This is because many people can use the internet to get the latest news and music, and people can now download the music they want to listen too, and not worry about what the radio might play. This I can agree on, because I hardly do listen to the radio, and when I do it’s usually when I’m in the car getting a lift somewhere or when I’m in my room just chilling, but it’s not the first thing I would turn on.

1 Chubby Bunny, 2 Chubby Bunny…

So what is THE chubby bunny challenge? 

Well, in the video youtubers Tyler Oakley and Marcus Butler demonstrate what the chubby bunny challenge is. For the people out there, go take a look at the video or carry on reading.

The chubby bunny challenge is when you can fit as many marshmallow’s in your mouth, and saying chubby bunny after each one. Obviously, whoever can fit the most in their mouth wins. The chubby bunny challenge may be very yummy, but it isn’t the most attractive game to play. It’s a great game to play if you’re feeling hungry and wanting to have a good laugh.

Self driving cars

A lot of technological developments seem to mainly be focused on the car industry at the moment. This is because Nissan are hoping to introduce self driving cars by 2020. Can you imagine, just sitting back and relaxing and letting the car do the whole thing?

It’s not going to be easy to meet the goal by 2020, as there are a few things that need to be sorted. All the technology is ready and sorted, so what are the problems? Well the answer to that is Legal and insurance issues. It may be all fun, but who is to blame when a human is driving and a computer based car is driving? How are insurance companies going to insure a car without a human behind the wheel?

Lastly, how are we going to win over humans, to purchase a no control car? Over 53% of the american population said they wouldn’t buy a car that controls it’s self. However, when they see how safe and efficient they are, will they change their minds?

Internet control in China

The article found on the guardian is written by someone who was silenced on the internet, by the extreme censorship in China. He talks about how he’s blogs were randomly deleted off the internet, and how it made him feel powerless.

Can you imagine spending months, maybe even years writing and perfecting your own blog, for it to then be deleted without understanding why? Well this happens every day in China to many people, just because they would have posted something which would have been offensive to someone.

This is extreme, everyone has an opinion, but if your opinion is not like what everyone else belives then you get punished for it. In some ways it is worse than death, because you’re going your whole life being silenced by fear and this control over you. You’re going your whole life without speaking up and speaking for what you believe in because you’re worried that something or someone is going to punish you.

How social networking sites affected the protests in Brazil

As someone who does not keep up to date with the latest news, I am someone who likes to use social networking sites daily. After reading this article, I came to a conclusion that what started off as a simple and innocent protest about the public transportation in Brazil, it soon quickly spread and became bigger than necessary. It all really began on the 17th and 18th June, when many people took to the streets of Brazil.

Many people kept their peace, although some people weren’t as peaceful, which led to people fighting with the police. The stories about people being attacked by police was soon spread on social networking sites, which angered people even more. This I can kind of understand, because the people reading these different stories are only hearing one side of the situation, and therefore they’re only being told that these innocent protesters are being attacked by police, which in some ways are meant to be protection.

It’s obvious that social networking sites would have played a role at the start, surely because that’s how everyone starts an event nowadays. People started off by tweeting pictures and their thoughts on the protests but this was the main starting point. As more people began to use social networking sites, they’re anger about public transportation changed to more personal views. For example, people started expressing their views and feelings on education and health. As time went on, many people started to turn against the president and started tweeting things like ‘Get Dilma out’. This led to people only focusing on the government and the different political parties. I mean, of course people will take advantage of social networking sites, it’s their starting point of telling people what they want people to hear. It’s no surprise that people changed the focus onto what they were angry about and what they thought needed to be dealt with.

Some time after everything had exploded, the president spoke to the public for a second time, releasing that they will be dealing public transportation, better education and better health. In this case, I think it’s good that the president spoke to the public and addressed the problems that were being thrown towards the government. I mean, it’s better to go straight in to a situation, rather than sweeping it under the carpet.

Overall, I think what was meant to be innocent did explode and caused a massive outcome. I can honestly say that I believe that social networking sites had a major influence on the events that took place. More and more people were dragged into the different stories which covered what was going on in Brazil, and not all of them were true. Everyone has an opinion on different things, especially if some things were exaggerated. People got to speak up about what they wanted people to believe and hear, and sometimes that can lead to bigger problems, for example the violence that broke out. One positive thing that came out of this was, the fact that the government are now acting out to help and change the things that the public was not happy with. I guess we can say that the protesters were really heard and something is finally being done.